The Power of Frugality

While enjoying a lazy afternoon with The Allens,  I look up and we are watching Power Rangers Dino Charge.

I think they spent $5 on production. :/

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A guy who worked for me once said, “The problem with this place is people have Louis Vuitton taste and a TJ Maxx budget.”

This sucessful franchise reminds us marketers to keep overhead and non-working dollars low and not to spend more than necessary to keep the end user satified.

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